Salesforce
557 Case Studies
A Salesforce Case Study
DroneDeploy, a San Francisco–based leader in drone mapping and analytics (helping customers map over 30 million acres across 180 countries and serving 2,000+ customers), struggled with fragmented tools and hundreds of daily leads that were slipping through the cracks. With G Suite, Yesware, SalesLoft, and multiple Salesforce products in use, the company needed a single, user-friendly system to route, process, and track leads efficiently.
DroneDeploy migrated to Salesforce Sales Cloud Lightning and integrated it with Google (Gmail/G Suite and Google Cloud Platform), enabling reps to work inside Gmail while automatically updating Salesforce and powering drone data processing in GKE with analysis in BigQuery. The change cut manual data-entry time (about five minutes per record / ~50% reduction), increased proactive lead follow-up by 50%, improved forecast accuracy by 25%, and eliminated $15,000 in annual subscription costs, significantly boosting sales productivity.
Brandon O’Sullivan
VP of Sales and Customer Success