Case Study: SharkNinja boosts conversion and reduces churn with Salesforce Agentforce Commerce

SharkNinja lifts conversion 6% with Salesforce

SharkNinja, a creator of high-performance home appliances, faced challenges with fragmented and siloed customer data across its global operations. This disconnected data hindered growth by limiting effective personalization, marketing, and product discovery for customers. To address this, SharkNinja partnered with Salesforce to implement a unified commerce solution using Agentforce Commerce.

Salesforce implemented a unified system with Agentforce Commerce and Data 360, creating a single view of each customer across SharkNinja's brands and regions. This solution provided real-time insights, personalized experiences, and seamless order management. The results included a 6% year-over-year increase in conversion rate, a 14% increase in items added to cart, and a 58% reduction in customer churn, demonstrating significant ecommerce momentum for SharkNinja.

SharkNinja