Case Study: SharkNinja boosts shopping conversions and customer support with Salesforce Agentforce

SharkNinja boosts shopping conversion to 11% with Salesforce

SharkNinja, a global product design and technology company, faced challenges in helping online shoppers navigate its dozens of products across multiple categories and in providing efficient post-purchase support. This led to lost upsell opportunities and stretched the capabilities of its service team. To address this, SharkNinja turned to Salesforce to implement an agentic solution.

Salesforce built Agentforce, an AI-powered shopping and support assistant, on a foundation of unified data from Data 360. This solution provides instant product recommendations, order management, and personalized guidance. The results were significant, including an 11% conversion rate from shopping guidance and a 14% year-over-year increase in items added to cart, demonstrating the measurable impact of Salesforce's implementation.

SharkNinja