Case Study: Rosetta Stone achieves improved customer engagement and reduced operating costs with Salesforce

Rosetta Stone speaks the language of customer satisfaction with Salesforce

Rosetta Stone, a global language‑learning company that migrated from CD‑ROMs to online and mobile subscriptions, needed a better way to manage relationships with corporate, government, and education customers at scale. Facing a shift to a subscription model and operating in 100+ countries with content in 8 languages and courses in 30+, the company needed to keep learners engaged and support customer service across multiple channels and distributed teams to protect renewal rates.

By deploying Salesforce Sales Cloud and Service Cloud and integrating them with backend systems, Rosetta Stone captures every transaction and learner interaction, gives 500+ global agents a unified, multi‑channel view, and enables personalized communications based on customer progress. The result: more efficient operations, improved customer satisfaction, closer customer engagement, and stronger subscription renewals.

Rosetta Stone

Mark Moseley

IT Business Systems Manager