Case Study: Uniting Ambition achieves connected recruitment and 200% growth with Salesforce

Recruitment gets connected with Salesforce

Uniting Ambition is a recruitment firm that turned the traditional model on its head by collaborating with clients through online communities, on‑demand talent banks and custom apps. To deepen client relationships, pre‑empt skills and staffing needs, and unify internal teams as it scaled, the company needed social technology and an end‑to‑end platform to make that vision a reality.

Uniting Ambition deployed Salesforce Communities, Chatter, Sales Cloud and the Salesforce Platform, building apps such as Talent on Demand to connect employees, clients and partners and streamline processes. The rollout united 80+ users, replaced long email chains with collaborative social groups, generated a six‑figure return from its first app in Q2 2013, drove 200% growth in vacancies/placements/prospect calls in 2012 and a 149% increase in activity, and positioned the firm to hit its client and opportunity targets.

Uniting Ambition

Adam Shaw

Founder and Managing Director