Case Study: Johnson Controls achieves Asia-wide sales collaboration and smarter market insights with Salesforce

Johnson Controls Connects Asia Sales Community and Targets Strategic Growth

Johnson Controls Asia, the regional growth engine for its Building Efficiency business, faced rapid expansion but lacked a standardized sales methodology across 13 countries and five regions. The company identified the need for better tools and effective change management to unlock information sharing across time zones and improve sales coordination.

Johnson Controls implemented Salesforce Sales Cloud with multi‑language support and Chatter to create a connected, cross‑region sales community, and rolled out features incrementally to drive adoption. The platform gave managers real‑time visibility into opportunities and delivered reports and analytics that revealed market potential, enabling targeted investments and sustained growth.

Johnson Controls

Scott Avirett

Director of Sales