Salesforce
557 Case Studies
A Salesforce Case Study
ENGIE, a 160,000‑employee global energy company that pivoted in 2016 to focus on renewables and “zero‑carbon transition as a service,” needed a customer‑centric way to understand and serve clients across 70+ countries and 24 business units. The challenge was to consolidate customer intelligence and coordinate marketing, sales, service and 100,000 field technicians so ENGIE could deliver tailor‑made decarbonization solutions at scale.
ENGIE implemented Salesforce Customer 360 with Sales Cloud, Service Cloud, Einstein Analytics, Marketing Cloud, CPQ and Field Service Lightning to create a single, shared view of customers and surface actionable insights. The platform empowers field technicians, enables seamless cross‑unit collaboration, launched the ENGIE Impact consultancy, and improved the company’s ability to deliver, cross‑sell and scale bespoke zero‑carbon solutions worldwide.
Isabelle Kocher
Chief Executive Officer