Case Study: Thomson Reuters achieves real-time, 24/7 client engagement with Salesforce

Delivering real-world information in real time

Thomson Reuters, a $13+ billion provider of real-time information to businesses and financial professionals, faced a critical challenge: an aging, on-premises system that left salespeople tied to their desks and unable to deliver instantaneous answers in a rapidly changing financial marketplace—putting the company at risk of losing business to more agile competitors.

By deploying Salesforce—including the Salesforce mobile app and Service Cloud rolled out to about 4,500 users across 100+ locations—Thomson Reuters enabled mobile access, real-time collaboration, and a single 360° view of the customer. The result: 24/7 client engagement, faster service, broader visibility into customer feedback, and stronger opportunities for cross-selling and growth.

Thomson Reuters

Thomas Frossell

President, Global Head of Service