Case Study: Papa Murphy’s streamlines franchise launches and gains 360° visibility with Salesforce Community Cloud

Community Cloud helps Papa Murphy’s franchises perfect their recipe for success

Papa Murphy’s, the largest take-and-bake pizza chain in the U.S. with more than 1,500 franchise locations, needed a scalable way to coordinate the many partners and tasks involved in opening stores. The company struggled with 15–20 different spreadsheets, inconsistent processes, and a lack of transparency across teams, making franchise launches slow and hard to manage.

Papa Murphy’s built Pathway on Salesforce Community Cloud (integrated with Sales Cloud and TaskRay) to centralize task management, documents, FAQs, and a suggestion box, giving franchisees and operations a single dashboard with 360° visibility into 400+ tasks. The solution eliminated disparate spreadsheets and excessive email, enabled quick template updates and faster enhancements, and made store launches consistent, faster, and easier to scale.

Papa Murphy's

Jenni Doyle

Director of Information and Technical Services