Case Study: Elegran achieves $800M in gross sales and 7x agent productivity with Salesforce Pardot

Elegran realizes $800m in gross sales with Pardot

Elegran is a fast-growing luxury residential brokerage in Manhattan that set out to scale by using marketing and technology to make its agents more productive and data-driven. As the firm expanded (35%+ CAGR over five years), Elegran faced the challenge of eliminating redundant sales and marketing tasks, unlocking new revenue channels, and building business intelligence to support rapid growth.

By implementing Salesforce Pardot for marketing automation and task automation, Elegran streamlined day-to-day workflows, surfaced actionable insights, and opened new channels of revenue. The platform helped drive $800M in gross sales over the past two years and produced a roughly 7x increase in productivity per agent, significantly boosting sales and marketing efficiency.

Elegran

Tigh Loughhead

Marketing Director