Case Study: Saje achieves growth and unified in‑store and online customer experiences with Salesforce Marketing Cloud

Saje Natural Wellness boosts growth by reinventing the customer experience with Salesforce

Saje Natural Wellness, a Canadian maker and retailer of 100% natural, plant‑based wellness products with stores across North America, needed to scale globally without losing the personal, community‑focused experience that defines its brand. A labor‑intensive legacy ecommerce site slowed feature launches and made it hard to deliver a seamless omnichannel experience for customers online and in‑store.

Saje moved to Salesforce Commerce Cloud (launching U.S. and Canada sites in 24 weeks) and added Einstein Analytics and Marketing Cloud to enable predictive recommendations, automated post‑purchase and welcome journeys, and systematic feedback collection. The platform cut maintenance overhead, sped feature rollout, let a small web team focus on innovation, strengthened loyalty and omnichannel capabilities, and positioned the company for continued international growth.

Saje

Kellie Sawkins

Director of Digital