Case Study: Teach For America achieves expanded outreach and real-time social engagement with Salesforce DMP

Teach For America leverages Salesforce, maximizes relationships to expand educational opportunities

Teach For America is a national nonprofit that recruits and develops teachers and leaders to expand educational opportunity, with an 11,000-strong corps, 32,000 alumni, and 2,500 staff across 48 regions. The organization faced the challenge of coordinating complex relationships across districts, schools, alumni, partners and staff while managing applications, outreach and public conversations about education.

By implementing Salesforce across multiple business units—including Salesforce1 mobile, analytics and social monitoring—Teach For America centralized data, sped recruiter response times, improved case management and gained real-time insights into public and social conversations. The result is more efficient, coordinated outreach and alumni engagement, faster decision-making from live dashboards, and a stronger ability to mobilize their network toward expanding high-quality education.

Teach For America

Lauren Sanders

Sr. Managing Director of Digital Engagement