Case Study: Saje Natural Wellness achieves global expansion and unified omnichannel customer experiences with Salesforce Commerce Cloud

Saje Natural Wellness boosts growth by reinventing the customer experience with Salesforce

Saje Natural Wellness, a retailer of 100% plant‑derived wellness products founded in 1992, needed to preserve its intimate, community‑focused in‑store experience as it scaled to 55 Canadian and 19 US stores. A labor‑intensive website was slowing innovation and made it hard to deliver a seamless online experience or support global expansion.

Saje adopted Salesforce Commerce Cloud (launching US and Canada sites in 24 weeks) and added Einstein Analytics and Marketing Cloud features to enable predictive product recommendations, automated post‑purchase and welcome journeys, and easier site management. The small web team now focuses on building experiences rather than maintenance, enabling faster feature rollout, stronger customer engagement, unified physical/digital interactions and a platform ready for international growth.

Saje Natural Wellness

Kellie Sawkins

Director of Digital