Case Study: PetSmart achieves its biggest holiday season and faster time-to-market with Salesforce Commerce Cloud

How PetSmart achieved its biggest holiday season with Salesforce

PetSmart, a leading pet retailer, needed to move beyond siloed systems to a unified commerce platform that would give it 360-degree customer insights, faster innovation, and the scalability to handle peak events like Black Friday without added complexity. The existing platform limited speed to market and personalization, so PetSmart sought a flexible solution that could support rapid feature development and a more connected online community for pet owners.

By replatforming to Salesforce Commerce Cloud in just one month, PetSmart experienced a smooth launch and immediate impact — recording its biggest Thanksgiving, Black Friday, and Cyber Monday yet. The unified, cloud-based solution accelerated time to value, enabled rapid rollout of personalized features, improved customer engagement and loyalty, and provided the scalability needed for future growth.

PetSmart

Beth McCormick

VP Commerce and Customer Engagement Technology