Case Study: P&E Distributors achieves significant sales-team productivity gains with sales-i

Tennessee based P&E Distributors has enjoyed a significant improvement in their sales team’s productivity thanks to sales-i

P&E Distributors, a Tennessee-based supplier of performance aftermarket, mobile audio and electrical products selling to independent dealers, faced a competitive market and an outdated sales management process. Relying on manual call sheets left the company unable to tell if customers had been visited, to spot recurring service issues, or to proactively direct sales activity—so P&E Distributors turned to sales-i for modern sales and customer intelligence tools.

sales-i implemented its sales performance/customer intelligence solution, giving reps self-service access to customer data and a new sales leakage report to highlight missed opportunities and service gaps. The platform quickly drove adoption across the team, took pressure off management, and delivered measurable gains: significant productivity improvements and a more engaged, efficient sales force, with the sales team becoming noticeably more effective within 30 days.

P&E Distributors

Donnie Eatherly

Owner and President