Case Study: Jewson achieves higher sales and margins with sales-i

One of the UK’s largest chains of builders’ merchants becomes more successful and profitable with powerful sales analytics from sales-i

Jewson, part of the Saint-Gobain group and one of the UK’s largest builders’ merchants, needed better visibility into customer and product performance across its nationwide sales team. Sector Sales and Marketing Director John O’Sullivan chose the sales analytics tool sales-i to give reps insight into customer spending, support personal development, and strengthen internal and external relationships.

sales-i was rolled out to provide real-time sales analytics, customer spending analysis and a platform for logging customer interactions, enabling more targeted conversations to recover lost business. The tool has helped Jewson’s sales team self-manage, changed the sales culture, and driven measurable improvements — with John O’Sullivan reporting that sales-i has made the organisation “more successful and professional,” yielding increases in both sales and margin.

Jewson

John O’Sullivan

Sector Sales & Marketing Director