Case Study: Aptus Fasteners achieves faster sales insights and more customer-facing time with sales-i

As one of the major suppliers of fasteners in the UK, Aptus Fasteners are using sales-i as an everyday part of their business

Aptus Fasteners, one of the UK’s largest suppliers of fasteners and fixings selling over 1 billion products a year, faced limited visibility across a broad product range and a growing customer base—making it hard to spot changes in spend, customer behavior and sales trends. Sales manager Winston Kilburn needed a way to view customer sales history and produce accurate, mobile-ready reports, so the company chose sales-i to work alongside their Merlin accounting package.

sales-i implemented an integrated sales intelligence solution—including its Autopilot feature that delivers offline sales reports, key financials and outstanding opportunities—enabling Aptus Fasteners’ external and internal teams to prepare faster and spend more time with customers. As a result, sales-i has become an everyday part of the business, improving reaction to trends, increasing efficiency and saving the Aptus Fasteners team measurable time and cost in report preparation.

Aptus Fasteners

Winston Kilburn

Sales Manager