Sage CRM
150 Case Studies
A Sage CRM Case Study
The Second Cup Ltd., Canada's largest franchisor of specialty coffee cafés with roughly 350 locations and 5,000 associates, needed a more agile, cost-effective financial and reporting system. Their legacy enterprise solution was overly bureaucratic—reports and inquiries were labor intensive and ongoing support costs were high—so the company sought a flexible, easy-to-use platform to keep up with growth and changing operations.
They implemented Sage 300 ERP integrated with Sage CRM, delivering a fully web-enabled accounting system and a franchisee portal for sales entry and automated invoicing. The solution streamlined royalties, advertising and project cost tracking, enabled EFT payments, produced robust, accessible reporting, saved hours of manual data entry and increased overall productivity and efficiency.
Robert Masson
CFO