Sage CRM
150 Case Studies
A Sage CRM Case Study
Lightspeed Aviation, a North American distributor and service provider of recreational aviation headsets, experienced rapid growth that overwhelmed its QuickBooks-based accounting and basic contact-management tools, threatening the high level of customer service that built its reputation.
The company implemented hosted Sage CRM and later upgraded to an integrated Sage 300 ERP/Sage CRM solution, customized by a local Sage partner. The unified system links serial numbers to distributors and end customers, integrates with web and shipping channels, tracks repairs and costs, and enables time-to-failure analysis—resulting in faster, more informed service, improved product quality, greater efficiency, and a scalable platform for global expansion.
Jim Mueller
Vice President and COO