Case Study: Editialis achieves unified customer view and streamlined sales processes with Sage CRM

Editialis turns a new page with Sage CRM

Editialis, a French publishing and events group reorganized after several acquisitions, faced a CRM challenge: some sales teams used an existing tool while new teams did not, risking disconnection. The company needed to standardize practices, consolidate contacts into a single accessible database, and align a 14-person sales organization around a unified way of working.

Editialis chose Sage CRM for its flexibility and usability, deploying it across 20 stations with quick training and data migration to create one consolidated contact database. The implementation delivered harmonized customer visibility, eliminated duplicate tasks, sped up quoting and reporting, and freed time for selling—making Sage CRM an essential managerial tool and paving the way for further enhancements like Advanced Quotation Management.

Editialis

Marc Gommez

CFO