Case Study: AVADO achieves a single global view of customers with Salesforce and Sabio

Avado - Customer Case Study

Avado, an international company, was struggling with an outdated and heavily customized CRM system that was difficult to manage across its global offices. This led to a lack of trust in data accuracy and an inability to quickly adapt business processes. To achieve corporate agility and a single customer view, they partnered with Sabio (via its consultancy makepositive) to implement a single, global Salesforce platform.

Sabio led a structured process to define priorities and create a delivery roadmap. They implemented Salesforce in phases using an agile approach, starting with service desk functionality, then rolling it out to UK and international sales teams. The results were highly positive, with staff adapting quickly. Benefits included streamlined processes for onboarding and payments, automated invoice generation, and finally achieving a single, global view of all customer interactions.

Avado