RWS
229 Case Studies
A RWS Case Study
The Financial Accounting Foundation (FAF) oversees the FASB and GASB, publishing US financial accounting and reporting standards relied on by preparers, auditors, regulators and other stakeholders. FAF’s three legacy websites were hard to navigate, had poor search and filtering, were difficult to maintain, didn’t display well on mobile devices and weren’t fully ADA‑compliant — making it slow and cumbersome for users to find authoritative guidance.
RWS Technology Services redesigned the sites using a headless CMS, responsive front end and enhanced search, filtering and dynamic page capabilities, plus a new content hierarchy, taxonomy and archiving metadata to simplify content management. The result: pages load 1.5× faster, up to 21% more page views, up to 13% longer engagement, a bounce rate reduction of up to 9%, and ongoing monitoring and support to sustain performance and accessibility.
Matthew Broder
Vice President, Communications