Case Study: Major American Daily Newspaper Company achieves higher conversions and user satisfaction with RWS

End-to-end app quality testing delivers conversions and user satisfaction

A major American daily newspaper with more than five million subscribers expanded its offerings to include video, podcasts and immersive AR/VR experiences, and needed an end-to-end testing solution to validate apps across many devices, operating systems and browsers while supporting continuous delivery and minimizing bug leakage.

RWS Technology Services provided independent QA, building a project-specific device lab and applying smoke, unit/component/integration/system, API, analytics, UAT (including AR/VR) and regression testing. The result was improved app performance, higher ratings and customer satisfaction, increases in installs, registrations and subscriptions, and sustained zero bug leakage—backed by a decade-long partnership and a growing QA team supporting frequent releases.