Case Study: Riley Hotel Group achieves cross-selling and direct booking growth with roommaster

Riley Hotel Group scales 6 Key West properties with roommaster

The Riley Hotel Group manages a collection of six boutique bed and breakfast properties in Key West, Florida. Their challenge was finding an efficient and affordable property management system that could unify their diverse portfolio of small inns, optimize revenue across all locations, and reduce their reliance on costly online travel agencies. They implemented the roommaster property management system and booking engine as their foundational solution.

By standardizing on roommaster, Riley Hotel Group achieved significant operational efficiencies and gained the ability to effectively cross-sell between their nearby properties. The solution from roommaster enabled a strong direct booking channel, reducing OTA dependence and improving profit margins. This strategic technology partnership provided the backbone for their personalized guest service and operational excellence, supporting the group's growth and success for over two decades.

Riley Hotel Group