Case Study: Riley Hotel Group achieves operational excellence and stronger direct bookings with roommaster PMS

Riley Hotel Group maintains exceptional standards using roomMaster PMS across all properties

Riley Hotel Group, a growing hotel management company with 17 properties, needed a reliable way to maintain high standards across a diverse portfolio during the disruption of COVID-19 and ongoing expansion. It had long used roommaster PMS and the roommaster booking engine to support daily operations, direct bookings, and guest service across boutique, independent, mid-scale, and full-service properties.

roommaster provided a cloud-based PMS, seamless booking engine integration, mobile access through roommaster Anywhere, and responsive customer support to help Riley Hotel Group manage inventories, streamline tasks, and adapt quickly to changing conditions. The result was better control, easier daily operations, stronger direct-booking conversion, and consistent service across all hotels, backed by measurable operational efficiency gains and improved oversight from dashboards and reporting.

Riley Hotel Group

Lisa Zifer

Vice President of Operations