Case Study: Nezasa achieves 50% faster time-to-value with Rocketlane

How Nezasa reduced time-to-value by 50% and standardized onboarding with Rocketlane

Nezasa, a travel tech platform for tour operators and OTAs, needed a more scalable way to onboard customers as it grew. Before using Rocketlane, onboarding was handled across Customer Success and Support with no dedicated team, no standardized workflows, scattered tasks, and limited visibility, which led to inconsistent customer experiences and even churn.

With Rocketlane, Nezasa built a dedicated onboarding team and standardized the process using project templates, modular task templates, in-app chat, and HubSpot and JIRA integrations. The result was a 50%+ reduction in time-to-value, a stabilized average CSAT score of 4.9/5, stronger collaboration, fewer emails, and clearer accountability across the onboarding journey.

Nezasa

Guglielmo Piacentini

Head of Onboarding