Case Study: Earthwise Pet achieves streamlined franchise onboarding with Rocketlane

Earthwise Pet captures 100% of franchise commitments with Rocketlane

Earthwise Pet, a rapidly expanding pet retail franchise, faced significant challenges with its manual and disjointed franchise onboarding process. Before using Rocketlane, the company relied on scattered communications across Slack and email, lacked a single source of truth for documents, and provided franchisees with no clear visibility into their onboarding timeline. This led to confusion, rework, and inefficiency for their team.

By implementing Rocketlane, Earthwise Pet transformed its onboarding with a structured project template and centralized communication hub. The solution included AI Fills to automatically generate call summaries and a branded client portal for franchisees. As a result, Rocketlane helped Earthwise Pet achieve 100% franchise commitment capture, eliminate communication gaps, and save the team significant time on manual follow-ups and documentation.

Earthwise Pet