Case Study: The Barbarian Group achieves clear room visibility and improved utilization with Robin

The Barbarian Group empowered employees with better meeting room management software

The Barbarian Group, an award‑winning digital creative agency in New York, was having trouble managing conference room availability because it relied solely on Google to book rooms and spaces weren’t being freed when meetings ended early. This made it difficult in urgent situations to know which rooms were actually available, so The Barbarian Group turned to Robin and its Google‑integrated room scheduling tools to solve the problem.

Robin integrated with the agency’s Google Apps, automatically unbooking no‑shows and providing usage analytics. As a result, room utilization became transparent, the team used Robin’s analytics to identify popular amenities (adding a cork wall to a little‑used room significantly increased bookings), and Bonadies now sees additional use cases—like bookable personal offices—enabled by Robin.

Barbarian Group

Nick Bonadies

Director of IT and Office Management