Case Study: Tropica Island Resort achieves 6x ROI with Revinate Marketing

Tropica Island Resort Drives 6x ROI

Tropica Island Resort is a 24-room, adult-only boutique hotel in Fiji that is owner-operated and managed marketing-wise by a single staff member. The resort needed to consolidate multiple guest databases, reliably segment audiences (including different CTAs for wholesale vs OTA/direct guests), and streamline personalized communications without a corporate marketing team.

By switching from MailChimp to Revinate Marketing, Tropica automated its guest communications, integrated systems for seamless data flow, and used proven segmentation and content resources to send the right messages at the right times. The result: faster, more confident marketing and a measurable business impact — a 6x ROI on room revenue and amenity offers, plus time savings and stronger guest engagement.

Tropica Island Resort

Sarah Aitken

Marketing Coordinator