Case Study: The Arca achieves stronger guest loyalty and direct bookings with Revinate Marketing

The Arca - Customer Case Study

The Arca, a lifestyle hotel in Hong Kong’s Southside, wanted a better way to manage fragmented guest data and run more targeted marketing. With information scattered across systems, the team struggled to create a unified view of guests, personalize offers, and drive stronger loyalty and direct bookings.

Revinate Marketing helped The Arca consolidate guest data into one platform and run segmented, personalized email campaigns with automation and analytics. Using Revinate, the hotel achieved a lifetime revenue of HK$1.6M, an average open rate of 46% per campaign, and an average room revenue of HK$117K per campaign, while key campaigns delivered results like HK$325K in room revenue, 79 room nights, and HK$295K in revenue.

The Arca

Jiho Kim

Hotel Cluster General Manager