Case Study: Morning Star Express Hotel achieves TripAdvisor Certificate of Excellence and rises to #4 with Revinate

Morning Star Express Hotel - Customer Case Study

Morning Star Express is an independent hotel in Pretoria that partnered with Revinate to build its online reputation and compete with larger groups like Sun International and Protea. After opening in 2010 the hotel struggled to gain visibility on TripAdvisor and improve guest feedback, so it turned to Revinate for a targeted reputation-management solution.

Using Revinate’s Post-Stay Surveys to collect and auto-submit guest reviews (accounting for over 40% of its feedback) and automated feedback analysis to inform operational improvements, the hotel quickly raised its average ratings across five service categories, climbed from #15 to #4 on the TripAdvisor Popularity Index, and earned the TripAdvisor 2014 Certificate of Excellence—driving more direct bookings and increased revenue.

Morning Star Express Hotel

Phillip Lategan

General Manager