Case Study: Northview Hotel Group drives $40M in direct revenue with Revinate

How Northview Hotel Group drove $40M in direct revenue with Revinate

Northview Hotel Group, a leading owner and operator of luxury hotels and resorts across the U.S., was facing softer demand, shorter booking windows, and pressure from OTAs that made direct bookings more important than ever. To respond, the team turned to Revinate to strengthen outbound sales and email marketing, improve personalization, and drive more profitable direct revenue.

Revinate’s Reservation Sales voice solution and Revinate Marketing helped Northview use guest data, segmentation, geo-targeting, and reporting to re-engage past guests and recover abandoned bookings. The result was strong engagement and measurable business impact, including average email open rates of 23% and CTRs of 2.5%, typical campaigns generating 66 room nights and $53K in direct bookings, and a total of $40M in revenue driven with Revinate.

Northview Hotel Group

Aditi Verma

VP of Revenue Strategy