Case Study: Botanic Sanctuary Antwerp achieves personalized guest communications and €200k in direct revenue with Revinate

How Botanic Sanctuary Antwerp creates personalized communications with Revinate

Botanic Sanctuary Antwerp, a luxury hotel in Antwerp with spa, restaurants, events, and wedding offerings, needed a way to deliver highly personalized communications without overwhelming its marketing team. Working with Revinate, the hotel sought an easy-to-use solution to centralize guest feedback, segment audiences, and create tailored messaging for different guest types and outlets.

Revinate implemented Revinate Guest Feedback and Revinate Marketing, allowing Botanic Sanctuary Antwerp to aggregate reviews, respond quickly from one dashboard, automate timely guest emails, and track campaign performance and revenue. The results included more than €200k in direct revenue in the last year, a 67% average open rate, 6% click-through rate, €4,000 average revenue per campaign, and improved Email Health to 74% (+11% year over year).

Botanic Sanctuary Antwerp

Sandrine Versavel

Director of Sales and Marketing