Case Study: 137 Pillars Hotels & Resorts achieves stronger guest engagement and revenue with Revinate Marketing

How 137 Pillars Hotels & Resorts stays top of mind with past guests using Revinate Marketing

137 Pillars Hotels & Resorts, a luxury boutique hospitality brand with properties in Chiang Mai and Bangkok, needed a better way to stay top of mind with past guests amid heavy competition and constant content noise. The team wanted to communicate in a distinctive, personalized way that would keep guests engaged and encourage return visits, while still being able to measure campaign performance effectively using Revinate Marketing.

Revinate helped 137 Pillars Hotels & Resorts target the right guest segments with tailored email campaigns, supported by detailed reporting and optimization tools to track opens, clicks, reservations, and room nights. Using Revinate, the hotel group achieved average open rates of 26% to 30%, more than 20 room nights booked per newsletter, and over THB 28,000,000 in lifetime revenue generated from campaigns.

137 Pillars Hotels & Resorts

Nida Wongphanlert

Managing Owner