Case Study: CenterHotels achieves 5.75x ROI in pre-arrival emails with Revinate Marketing

CenterHotels Uses Pre-Arrival Emails to Engage Guests and Lift Revenue

CenterHotels is a family‑run Icelandic hotel group with seven properties in central Reykjavik. They faced a gap in guest communication — before partnering with Revinate their only pre‑stay message was a booking confirmation, so they missed opportunities to set expectations and drive upsells.

After selecting Revinate Marketing (alongside their existing Reputation and Surveys tools), CenterHotels launched targeted pre‑arrival emails that educate guests and promote offers. The program delivered more informed guests and a 5.75x ROI on pre‑stay emails, with easy reporting and testing that’s now enabling broader segmentation and a more comprehensive email strategy.

CenterHotels

Kolbrún Ýr Sigurðardóttir

Digital Marketing Project Manager