Case Study: Sunrise Premium Resort & Spas boosts direct bookings with ReviewPro Guest Messaging Hub

How Sunrise Premium Resort & Spa Uses Guest Messaging to Increase Direct Bookings

Sunrise Premium Resort & Spas, a beachfront property in Hoi An, Vietnam, wanted to create a more guest-centric experience while improving direct bookings, upsell opportunities, and overall revenue. To support this goal, the resort used ReviewPro’s Online Reputation Management (ORM), Guest Survey Solution (GSS), and Guest Messaging Hub (GMH) tools to strengthen guest communication before and during stays.

With ReviewPro’s Guest Messaging Hub, the resort added webchat and messaging across channels such as Facebook Messenger, Telegram, and Viber, allowing staff to answer questions in real time, handle bookings, offer upgrades and services, and even translate messages to remove language barriers. The result was faster, more human guest interactions and more opportunities to drive revenue, though the case study does not provide specific numeric results.

Sunrise Premium Resort & Spas

Quan Nguyen

Revenue Manager