Case Study: Elba Hotels transforms online reputation management with ReviewPro

Elba Hotels - Customer Case Study

Elba Hotels, a young and innovative Spanish hotel chain, needed a better way to manage the growing volume of online guest reviews across OTAs and review sites. Their manual process of checking multiple sources was too time-consuming and made it difficult to reliably assess guest satisfaction across the chain. To solve this, they looked for a comprehensive online reputation management solution, including guest feedback analysis and survey capabilities, and chose ReviewPro.

ReviewPro implemented a centralized guest intelligence platform that automatically collected and analyzed reviews, sent daily alerts, and enabled reporting by chain, hotel, and department. Elba Hotels used ReviewPro’s dashboards, sharing features, and exportable reports to involve hotel directors, senior management, sales, and marketing in improvement efforts, and to compare performance over time using the Global Review Index (GRI) and Department Indexes. As a result, Elba Hotels completely transformed its online reputation management process, gained more actionable insights, and improved decision-making to measurably increase guest satisfaction.

Elba Hotels

Jacobo Bello

Operations Analyst