Case Study: iCracked boosts inbound sales productivity 40% with Revenue.io (formerly ringDNA)

iCracked Uses ringDNA to Boost Inbound Sales Productivity by 40%

iCracked, a Silicon Valley company and the world’s largest on‑demand repair, trade‑in and protection service for smartphones and tablets with over 5,000 certified iTechs, faced a surge in inbound leads (about 400 daily). The team needed faster lead response, optimized inbound call routing and data capture in Salesforce, complete logging of outbound calls, and a scalable way to train new reps.

By deploying ringDNA’s Intelligent Dialer, Inbound Call Tracking and Sales Coaching Suite integrated with Salesforce and HubSpot, iCracked automated call logging, prioritized high‑value leads and built a training repository of model calls. The result: 40% higher sales productivity, faster rep onboarding, vastly improved lead response times and 100% of vital call data captured in Salesforce.

iCracked

Jordan Chan

Head of Expansion & Analytics