Case Study: Starburst achieves increased sales visibility and efficiency with Revenue.io (ringDNA)

How ringDNA Supports Starburst’s Explosive Growth and Expanding Sales Team By Increasing Sales Visibility and Efficiency

Starburst, an enterprise provider of the Presto-based analytics platform that lets analysts query diverse data sources, faced growing pains as its SDR team expanded from 2 to 10 reps. Management lacked full visibility into inbound and outbound performance, sellers wasted time on manual activity logging, and the remote team needed a secure, laptop-only calling solution that tightly integrated with Salesforce to meet aggressive daily dial goals and scale quickly after new funding rounds.

ringDNA’s Intelligent Dialer, Salesforce-native activity capture, DialNext and Click-to-Call features gave reps a single-window workflow that boosted dials, connect rates and conversations while dramatically reducing manual tasks. Managers gained real-time metrics and turnkey reports for performance visibility, enabling faster ramp and more strategic prospecting; Starburst now plans to consolidate more of its sales stack and explore ringDNA’s Guided Selling and Coaching to extend these gains.

Starburst

Katie Nichols

Revenue Operations Manager