Case Study: Metal Toad achieves streamlined RFP processes and major time savings with Responsive

How RFP Software Helps Metal Toad Be More Effective

Metal Toad, a Portland-based digital agency of about 50 people, faced inconsistent, manual processes for responding to RFPs, SOWs, and security questionnaires—relying on scattered Google Docs, paper-based stage gates, and no dedicated proposal workflow. To address this, they adopted Responsive’s RFP software, using features like the Answer Library and the Reviewer workflow to centralize content, standardize templates, and manage reviews.

Responsive delivered a central answer repository, a digital reviewer stage-gating process, and a rapid feedback loop that replaced paper approvals and reduced time spent searching for prior responses. As a result Metal Toad unified its voice, established clear ownership and schedules for RFP work, eliminated paper bottlenecks, and reported substantial time savings and faster, more organized contract reviews — with Responsive even implementing client-driven product improvements within weeks.

Metal Toad

Hayli Hay

Metal Toad