Case Study: Casey Jones Pub doubles return diners with ResDiary and Connect by me&u

Casey Jones Pub doubles return diners with ResDiary

The Casey Jones Pub, a local pub in Canberra, faced the challenge of effectively utilizing its customer data to drive repeat business for its events. They partnered with the vendor ResDiary and its integrated service, Connect by me&u, to leverage their reservation data for targeted marketing.

ResDiary's integration automatically collated valuable customer booking data and sent it to the Connect by me&u platform. This allowed the pub to effortlessly execute targeted text campaigns, such as sending event reminders to previous attendees. This solution delivered measurable impact, doubling the number of returning customers for their ladies night event from 30 to 60 out of 100 attendees.

Casey Jones Pub