Case Study: Wilmington Health achieves +1400% increase in positive reviews and 400+ monthly reviews with Reputation.com

How Wilmington Health Utilizes Its Partnership with Reputation to Reach More Patients and Improve Overall Care Quality

Wilmington Health, the largest private multi‑specialty medical group in Wilmington, NC, needed to increase and automate patient reviews to improve local search visibility and care quality after its paper‑card process became impractical during COVID. After auditing competitors, Wilmington Health partnered with Reputation, adopting Reputation’s Reviews and Review Booster features and RepConnect integrations to sync messaging and integrate with its NextGen EHR for automated outreach.

Reputation implemented EHR‑triggered text review requests, Review Booster, RepConnect scripting, real‑time surveying and analytics to identify outlier providers and enable rapid service recovery. The results: monthly review volume climbed from about 30 to 400+, positive reviews rose ~1,400%, no increase in negative reviews, and 97% of locations now have 4+ stars (216 of 222) — outcomes Wilmington Health attributes to Reputation’s platform, integrations, and organization‑wide performance transparency.

Wilmington Health

Desirae Hrynko

Marketing Manager