Case Study: E&S Ring achieves a 4.5-star Google rating and an 805 Reputation Score with Reputation.com

How E&S Ring Uses Feedback to Create an Integrated Customer Experience

E&S Ring, a family-owned property management company operating 24 communities in California, faced the challenge of turning resident feedback into consistent improvements and boosting Google visibility. Director of Marketing Cassie York engaged Reputation and its feedback-management platform to systematize how the company captures, responds to, and learns from resident feedback across the entire resident journey.

Reputation implemented text-based move-in checklists, “Welcome Home” review prompts, post-move-in surveys with escalation paths for negative feedback, manager training on solicitations, and a cross-property analytics dashboard with alerting. The work with Reputation drove measurable gains: Reputation Score rose from 647 to 805, Google ratings jumped from 3.5 to 4.5 (+1.0 star), and E&S Ring achieved a 95% review response rate.

E&S Ring

Cassie York

Director of Marketing