Case Study: Childbase Partnership boosts reputation score by 112 points, increases reviews and conversions with Reputation.com

Childbase Partnership - Customer Case Study

Childbase Partnership, an employee-owned early years provider operating 45 UK sites, needed an easy-to-use, scalable platform that could be managed both centrally and locally to drive review volume, handle feedback more efficiently, and consolidate their survey programme. In August 2023 Childbase partnered with Reputation, adopting Reputation’s Insights, Listings, Reviews and Surveys to deliver the required flexibility and centralized control.

Reputation enabled Childbase to centralise review responses, break down silos across Marketing, Operations and HR, and visualise customer and employee feedback throughout the organisation. Measurable outcomes include a 27% increase in Daynurseries reviews and 104% on Google, a 13.3% higher conversion rate to clicks-to-directions via online listings, a 112‑point increase in Reputation Score (70 points above the sector average), and an overall 4.9‑star rating across the group’s 45 locations.

Childbase Partnership