Case Study: Leading Children’s Books Publishing and Distributing Company achieves a unified 360° view of 25M+ schools and teachers with Reltio

Leading Children’s Books Publishing and Distributing Company - Customer Case Study

Leading Children’s Books Publishing and Distributing Company, one of the world’s largest publishers and distributors of children’s books, relied on a homegrown MDM and had no single reliable view of schools and teachers—their primary customers—which limited up-sell and cross-sell opportunities. To support a digital transformation and unify customer data, they engaged Reltio and implemented Reltio Cloud’s Account 360 and Reltio Self‑Learning Graph.

Reltio delivered a 360° view that aggregated more than 25 million school and teacher profiles and uncovered relationships among teachers, schools, and districts, linking teachers to their school systems. With Reltio’s relationship management and targeted campaign capabilities, the customer drove more personal outreach to teachers, accelerated revenue growth, and improved up-sell and cross-sell performance.