Case Study: Salesloft achieves 60X ROI with Reachdesk personalized gifting

Salesloft creates WOW moments and accelerates sales cycle

Salesloft, the sales engagement platform for modern revenue teams, wanted to stand out in a crowded buying environment and create more personal, memorable interactions with prospects and customers. To do that, the team looked for a gifting partner that could help them deliver relevant gifts across Europe and support a more effective, human sales approach.

Salesloft partnered with Reachdesk and used its gifting platform and Salesloft integration to add gifts into cadences at key stages of the buyer journey, from coffee vouchers to personalized 1:1 gifts tied to prospect interests. With Reachdesk Insights, the team reported a 60X ROI and expected ROI of 203X, with one account executive attributing $250K in closed-won revenue to Reachdesk and seeing a 100X ROI on their own efforts.

Salesloft

Kelly Walters

Senior Marketing Manager