Case Study: Split achieves stronger network growth and higher sales with Rakuten Advertising

Split drives +241% network growth with Rakuten Marketing

Split, a company that enables influencers and their followers to both earn commissions from shared product links, sought to grow its network and increase sales for its partner brands. They partnered with Rakuten Advertising to leverage its portfolio of luxury brands and its expertise in affiliate marketing.

Rakuten Advertising implemented an always-on campaign strategy using Split's turnkey solutions, including their bonus incentive campaigns and business app. This solution drove a 241% year-over-year network growth, generated over $100,000 in gross merchandise value, and achieved an average order value of $220, validating the performance-based strategy for Split and its retail partners.