Case Study: ShopMy achieves creator economy growth with Rakuten Advertising

ShopMy drives 20X average ROI with Rakuten Marketing

ShopMy, a creator-centric ecosystem connecting luxury brands with influencers, sought to enhance and expand its clients' influencer marketing strategies within the affiliate space. The company needed a solution to bring efficiency through sophisticated analytics, AI, and to automate the manual process of influencer gifting. They partnered with Rakuten Marketing to address these challenges.

Rakuten Marketing provided a solution powered by AI and automation, including tools for strategic creator recommendations, robust analytics, and automated gifting. This streamlined the process of securing creator coverage and managing campaigns. The results were significant, with brand partners achieving a 20x average ROI, a monthly average order volume of $40K, and a total order volume of $175 million to date.

ShopMy