Case Study: Düsseldorf Marketing GmbH achieves faster data collection and stronger brand recognition with QuestionPro

Düsseldorf Marketing GmbH speeds up surveys for 1,000-participant panel studies with QuestionPro

Düsseldorf Marketing GmbH, the entity responsible for managing the city brand of Düsseldorf, needed a professional survey platform to conduct high volumes of online and offline surveys efficiently. They sought a solution that would allow for quick survey creation and provide easy access to an online panel for valid market research data. They turned to the QuestionPro customer experience management platform to meet these needs.

QuestionPro provided a user-friendly platform that enabled the team to create and analyze surveys rapidly in-house. They used it for event surveys to gather visitor data and NPS scores, and to conduct panel studies with integrated quota management. The solution offered fast, competent service and EU data hosting. As a result, Düsseldorf Marketing achieved faster data collection and enhanced brand recognition, and they plan to further leverage QuestionPro's community technology for citizen engagement.