Case Study: LegalShield achieves 24/7 automated member feedback and actionable insights with QuestionPro CX

Building & retaining business relationships with QuestionPro CX

LegalShield, a subscription legal and identity-theft services provider founded in 1972 with 1.8 million members and a network of 900+ independent attorneys, needed a reliable way to conduct and manage member surveys across multiple touchpoints. Their requirements included seamless FTP data integration, support for NPS and ad-hoc surveys, multilingual reach, 24/7 availability, and fast product enhancements to ensure accurate, timely feedback without disrupting member experience.

QuestionPro CX Consulting implemented end-to-end survey design, translation, global distribution and panel management, plus FTP/API data transfer, data cleansing, reporting and manager dashboards, backed by 24/7 account management. The result was a smooth, automated feedback system that preserved user experience, delivered actionable insights through dashboards and analytics, enabled promoter amplification for organic marketing, and ensured continuous, error-free collection of member feedback.

LegalShield

Matthew Layton

Vice President